The 9Yards Story
The 9Yards Story
I’m not the smartest person in the world, but there is one subject that I know a lot about- new construction home sales.
16 Years. That’s how long I spent selling new-homes or managing teams of agents that sell new-homes. 16 years. Trust me, that’s a lot of years to work for humongous new-home builders. During that time I’ve sold a whole lot of homes to a whole lot of happy homeowners. I sold hundreds and hundreds of new homes. And in the process, I learned a thing or two about the new construction industry.
One of the things I learned was that I didn’t want to be in it any longer. It got to be too much for me. I was working ridiculous hours, answering 100+ emails a day, and stressed beyond belief. Like you, I believe nothing is more important than family, but all I wanted to do when I got home was zone out. Zoning out does not = a happy family.
So I decided to leave the giant homebuilder world. The problem was I had no idea what I was going to do next.
But I knew that my experience could be very beneficial in the residential real estate world. Now I needed to find customers.
When you’re new to real estate you’re told to “work your sphere”. What they’re saying is bug everyone you know about real estate. That’s a sucky way to do business. And almost everyone I know already has a real estate license.
How am I going to find customers?
I’ve always been an out of the box thinker. After brainstorming for about a week, I came up with an idea. I thought I could make an impact with small local builders. Sometimes the small guys don’t have employee sales teams. Instead, they’ll hire a regular real estate firm to sell their homes. A lot of these real estate firms will hire sales agents with no construction experience. The agents don’t get the training they need. And their manager doesn’t have new home knowledge.
There’s lots of room for improvement with this business model. So I decided to start a real estate agency that helps those smaller builders. We do their sales and sometimes their marketing. We also provide them with insights into the market. We’ll consult them on where and what to build and what price to list at. And how many they can expect to sell in a given amount of time, that sort of stuff.
Our team of experienced builder sales agents have been doing that for 5 years now. Time flies, it’s crazy. Things are going great. Our builder clients are happy- I hope very happy- and we’re selling a bunch of new construction homes.
There’s a gap in the market!
About a year ago I realized that there is a huge gap in our market. Real estate agents will sell any home, used or new, it doesn’t matter. But most agents don’t know the first thing about new construction.
I was curious how I could help all the folks who wanted to buy new construction homes. These are the ones who prefer to live in a brand new, unlived-in home. People who get excited about making a home special, making it their own. They know what they want, but can’t find it in an existing home.
It’s clear that new-home buyers don’t always get the help they need from their real estate agent. Buying a new-home is different. It’s more involved. I know from my own personal experience of buying and building multiple new homes. I’ve been in your shoes.
Your agent needs to be an expert. Someone who has seen it all. Been there, done that. Someone you can have confidence in.
I’m willing to bet that there is a big group of people out there that need us. They need our experience and expertise to guide them through finding, buying, and building a new-home.
Selecting and buying a brand new home can be a fun, thrilling experience, but it’s not without its twists and turns. It can turn into a bumpy ride and leave you feeling a little squeamish. Every buyer and every sale is unique. We’re ready to help you better understand what’s coming around the next corner and guide you all the way home.